Marketing Consultant
 
 

Let's work together.

With more than seven years experience growing brands and executing day-to-day marketing activities of an evolving business, I understand the need for a partner who does the work and builds a foundation for success.

 

DEVELOP + IMPLEMENT

Strategy


Listen to your goals. Develop campaigns and identify where your target audience is most likely to respond to your brand. Create an executable strategy to drive your day-to-day business.  Then, validate the metrics.

 

EXECUTE

Marketing


You simply need help – someone to create campaigns. Send emails. Post content.  Measure performance. Plan media.  Write copy. Or drive the creative strategy. 

 

IDENTIFY + MANAGE

Vendors


Identify and manage vendors from RFP to discovery and relationship building. Cut through the sales pitch and serve as an advocate to ensure each partner is tailored to meet your goals and budgets. Vendors such as:

 

Digital Marketing

  • Search Engine Optimization (SEO)

  • Search Engine Marketing (SEM)

  • Local Search

  • Programmatic Advertising

  • Retargeting

  • Paid Social Advertising

  • Email Service Providers

Direct Mail Printing and Consulting

Communications

  • Influencer and Blogger Networks

  • Public Relations

Content Production

  • Photography and Video

  • Styling and Producing

  • Graphic Design

 

Build An opportunity

Analysis


Take a deep-dive into your marketing data and make a channel-by-channel recommendation on where you should invest next. Create a roadmap to address opportunities across channels such as paid social, paid search, programmatic, direct mail and affiliates.

CallaMurphy_WhiteBG.jpg

What this means for you.

You gain a marketing leader with an arsenal of contacts, partners and strategies without a long-term or large financial investment. Before you build out a team, or hire a CMO, we’ll work together to make sure your marketing is built on a strong foundation.